The Glass Jar

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Marketing Lead

Santa Cruz, CA
Posted Mar 23, 2021

Join our team!

The Glass Jar, a Santa Cruz restaurant family, is seeking a motivated and style minded Marketing Lead to support the marketing for our managed businesses including The Penny Ice Creamery, The Picnic Basket, Snap Taco, catering and events. The Marketing Lead will develop a well rounded understanding of The Glass Jar’s mission, values and operations and use this understanding to communicate our value proposition to our audience. They help create and deliver a stylishly curated picture of our businesses to the public and help coordinate the interactions of our businesses in the public space. This position works closely with ownership and management but also has a significant degree of autonomy and self-direction.

Areas of influence and responsibility include but are not limited to:

  • Brand maintenance (keeping things fresh and spiffy)
  • Engagement through social media, email marketing, blogging, etc,
  • Stories and reporting (bringing forward less visible aspects of the business)
  • Promoting our partnerships and collaborative initiatives
  • Review management including countering negative narratives and fostering positive ones
  • Evaluating new opportunities and keeping our company ahead of the marketing curve
  • Required Experience & Skills
  • Experience developing Social Media content / portfolio of prior work
  • Strong graphic design skills and short form video creation experience
  • Experience generating digital newsletters on platforms like Constant Contact, Mailchimp or similar
  • Experience with Google Workspace
  • Experience leading multi-stakeholder marketing programs and developing related materials
  • Ability to deliver regular content on a timely basis without oversight
  • Excellent written and oral communication skills
  • Excellent problem solving skills
  • Administrative skills and ability to manage budgets
  • Acute attention to detail
  • Able to work well in dynamic teams

Part-time (10-15 hours/week)

Mix of on-site and remote work (video/photo content gathering/creation, meetings and events require physical attendance)

Compensation: $27.50/hr

With your application please include why you are interested in this position and be prepared to share examples of your social media and/or marketing work, along with your resume or CV.

At The Glass Jar, Inc. we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion, sex, pregnancy, national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, and any other characteristic protected by applicable law. The Glass Jar, Inc. believes that diversity and inclusion among our teammates is critical to our success as a company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.